Co-founded in 2006 by Jacob and Jim Northey, Lasalletech is a leading financial technology firm that delivers products and expertise that simplify the process of deploying large trading systems. Specifically, the Michigan, US-based company offers a suite of tools designed to lower the cost of FIX adoption and usage. Looking for new ways to grow […]
How to Get Clients to Do a Case Study
A common question marketers struggle with is how to write case studies if the clients are not willing to be named. This is tough. In all cases, you get a lot more credibility if the client is willing to be identified. But if they’re willing to be named, they’ll also want to control how much […]